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The Zambia Institute of Public Relations and Communication (ZIPRC) is currently hosting a two-day Continuous Professional Development Training focused on Crisis Management at Savee Beach in Siavonga.

The training that started from October 16th to 17th, 2024, has drawn a diverse group of participants from various institutions across the country, reflecting the widespread interest in enhancing communication strategies during crises.

The training aims to equip professionals with essential skills and knowledge to effectively manage communication in challenging situations.

Participants are having opportunities to engage with experienced trainers, network with peers, and participate in hands-on exercises that simulate real-world crisis scenarios.

This initiative not only highlights the relevance of effective communication in public relations but also demonstrates ZIPRC’s dedication to empowering its members in navigating the complexities of crisis situations.

ZIPRC has partnered with the University of Zambia (UNZA) to enhance the professional development of its members.

The Zambia Institute of Public Relations and Communication (ZIPRC) held a 2-day CPD training focused on Public Speaking and Presentation Skills.   

This intensive program that was held at Chita Lodge in Kafue aimed at equipping ZIPRC members with essential skills that will enhance their effectiveness in the field.

The training covered topics in Craft Compelling Messages, Audience Engagement, Media Relations, Building credibility, Crisis Communication, Stakeholder Engagement and Reputation Management.

Our expert facilitators shared invaluable insights and practical tips, empowering PR practitioners to excel in their roles.

ZIPRC is committed to fostering the growth and development of our members as they enhance their skills for greater success in the industry.

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Don’t miss this chance to elevate your PR skills. #ZIPRC

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The Zambia Institute of Public Relations and Communication (ZIPRC) had the pleasure of hosting Zambia’s music icon, Pompi, at the ZIPRC Secretariat.

During our meeting, we explored exciting potential areas of collaboration ahead of the launch of his groundbreaking documentary and visual album—an unprecedented project in Zambia.

Pompi is not just a celebrated gospel artist; he is a visionary within the Zambian arts scene and his music beautifully intertwines faith, inspiration, and social awareness, resonating with audiences far beyond our borders.

At ZIPRC, we understand the vital role of public relations and communication in amplifying projects like Pompi’s. Whether through strategic media relations, compelling content creation, or effective audience engagement, PR professionals are essential in telling the stories behind the art.

The Zambia Institute of Public Relations and Communication (ZIPRC) paid a courtesy call on the Director General of the Drug Enforcement Commission (DEC), Mr. Nason Banda at his office.

The meeting served as an important opportunity to discuss potential collaborations in areas of public relations and communication.

The meeting highlighted our mutual commitment to fostering effective public relations practices within critical sectors.

ZIPRC is dedicated to strengthening public relations practices across vital sectors, and our engagement with DEC underscores our commitment to tackling pressing social issues.

We believe that through collaboration and shared goals, we can make a significant impact.

Together with DEC, we are committed to driving positive change and making a real difference in the fight against drug abuse and its consequences.

The Zambia Institute of Public Relations and Communication (ZIPRC) took part in the recent Brand Foresight and Strategy Workshop, organized by the Ministry of Foreign Affairs and International Cooperation with Support from the United Nations Development Programme (UNDP).

The workshop, which took place last week in Lusaka, was a significant gathering of experts from sectors.

This collaborative forum was dedicated to envisioning and shaping Zambia’s future brand, as well as developing comprehensive strategies to bring that vision to life.

The Brand Zambia initiative is set to redefine Zambia’s image both domestically and on the global stage.

This initiative aims to establish a cohesive national identity that promotes economic growth, attracts investment, and instills a strong sense of national pride.

Through our participation, ZIPRC is committed to contributing to this groundbreaking effort. Together with our partners and stakeholders, we are actively involved in shaping a vibrant and dynamic future for Zambia—both within its borders and on the global stage.

Here are the speakers for the Student Symposium to be held at the University of Zambia (UNZA)

1. Ms Ireen Lungu – ZIPRC President
2. Dr. Basil Hamusokwe – UNZA Lecturer
3. Stacey Baluske Mtika – Tide Media Founder

Join us for a student symposium to be held at the University of Zambia (UNZA) on 15th July 2024.

In a quest to equip students with knowledge and information, the Zambia Institute of Public Relations and Communication (ZIPRC) in collaboration with Evelyn Hone College of Applied Arts and Commerce yesterday (June 27, 2024) hosted a Student Symposium under the theme “Empowering the next generation: Innovation in Public Relations and Communication”.

The Symposium brought together students studying Journalism and Public Relations, from level one to final year students at the College.

The symposium provided a platform for interaction between ZIPRC and students to address career development and opportunities in the Public Relations and Communication industry, membership registration process, and benefits of becoming a ZIPRC member as students.

During the event, renowned Public Relations practitioner Chris Akufuna presented a guest lecture on “Media Relations”. Former ZIPRC Council Member Daniel Banda gave a presentation on “ZIPRC Act and Its Implication”.

Also in attendance was Evelyn Hone College Head of School Media and Information Science Sipo Kapumba, Members of staff and ZIPRC Officers.