About us

Background

The Zambia Institute of Public Relations and Communication (ZIPRC), formerly called Zambia Public Relations Association (ZAPRA) is a professional body representing the interests of Public Relations and Communication practitioners, engaged in related work in Zambia. Following earlier efforts that were made by practitioners in the last two decades, the profession begun to formalise and culminated into the formation of an association in 2008 (ZAPRA).

Vision

A leading and dynamic PR and Communications body

Mission

To promote excellence, professionalism and ethical conduct in the PR & Communication practice

Core Values

  • Integrity
  • Accountability
  • Expertise
  • Professionalism
  • Teamwork

Upcoming Events

OBJECTIVES

ZIPRC Objectives

  • To promote general understanding of public relations and communications expertise and the value of their practice as well as to establish and maintain professional status and dignity for public relations and communications practice amongst members of ZIPRC, employers and the public.
  • To encourage the observance of the highest standards of professional conduct by registered members of ZIPRC, through adherence to the ZIPRC Code of Ethics and professional standards for the practice of public relations and all forms of communication management.
  • To protect the interests of all concerned in the event of any complaint of malpractice or non-adherence to the ZIPRC code of ethics and professional standards brought against a registered member, through the application of a set of disciplinary procedures.
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Have a Look Our News

Elevating Skills: CPD Training in Public Speaking and Presentation

The Zambia Institute of Public Relations and Communication (ZIPRC) held a 2-day CPD training focused

UPCOMING CPD TRAINING

Boost Your Public Relations Skills! Register now! Don’t miss this chance to elevate your PR

Celebrating Collaboration with Zambia’s Music Icon Pompi

The Zambia Institute of Public Relations and Communication (ZIPRC) had the pleasure of hosting Zambia’s music